The good thing about being in the market for a long time — I’m old, cough cough — is seeing things repeat themselves. The same thing that happened with no-code about 10 years ago is happening with AI/LLMs: people ignoring that specialists matter.
It’s nothing new; it happened with bank managers and internet banking. One didn’t replace the other. The roles changed. The same happened with no-code. I used to joke with tech teams, asking “do you want to build one more first name, last name, phone number form?”.
Now there are people who think they can fire the whole company. A recipe for failure. Code and product ownership is veeery complicated. There are lots of companies making good money without a dev team, but they own how the product works.
Understand that the role will change, and that #GenAI really does solve the trivial stuff. For the complex stuff, bank managers still exist. Disruption is a wild thing to watch. :)
Originally written in Portuguese and published on LinkedIn on January 8, 2025. I translated it into English with the help of AI (Claude): it let me bring my LinkedIn posts to people who don’t read Portuguese without rewriting each one from scratch. I reviewed the translation to keep my original meaning and tone.